Generation Z, also known as Gen Z, Generation Me and Digital Natives, account for 14% of the population ages 18 and older. Although young, and a relatively small proportion of the adult population, Gen Z is a force within foodservice due to their dependence on restaurants, desire for convenience and on-the-go dining habits. To convert Gen Zers into loyal customers, operators need to better understand where they are eating and what they value when dining out. Download this white paper and find out details on Gen Z in the foodservice industry.
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